Do I duplicate a Facebook ad set or increase the budget?
Asked 5 years ago
Which do you recommend I do to increase sales?
Abeeha Qasmi
Saturday, October 30, 2021
You can follow this rule. If you get a reasonable cost per purchase (as per your set goals) from a previous ad, then duplicate that ad. Moreover, there is no harm in copying a previously successful ad that has spent enough to have several purchases a day. If these two conditions aren't fulfilled, you can increase your budget by 20% per ad.
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