Is it worth advertising on TikTok?

Asked 5 years ago

Hi, I'm wondering if TikTok ads are better than Facebook ads and possibly less expensive?

Tiktok adsCampaign successAdvertisingTiktok
+2

Kole Kline

Sunday, November 14, 2021

TikTok's broad audience, multifaceted ad formats, and unbelievable engagement make it a great platform for advertisement. With a genuine approach to your ad campaign, going viral on TikTok is not a herculean task anymore.

When set against Facebook (CPM of $11.54), TikTok ads (CPM of $10) are without any doubt inexpensive. Facebook's better analytics give it a slight edge against TikTok. But if your goal is to explore your creative side while advertising, TikTok is the way to go.

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